
AN ATHLETE EMPOWERMENT & STORYTELLING ORGANIZATION
PROVIDING MENTAL HEALTH SUPPORT, PERSONAL BRAND COACHING & LIFE READINESS TOOLS TO HELP YOUNG ATHLETES THRIVE BEYOND THE GAME
Overlooked sits at the intersection of wellness, education, and storytelling. It’s more than just a mental health organization or a storytelling company—it’s a holistic support platform designed to help student-athletes thrive emotionally, personally, and professionally.
Founded by Emmett Lynch Jr., a Chicago native and former athlete. His love for storytelling began in high school and transcended through his time as a student-athlete at Northern Illinois University and Northern Iowa where he documented his football career.
After earning a degree in Digital Media Journalism, he took on roles at the Creative Artists Agency and FOX Sports Films as a creative producer for sports documentaries.
Now sharing the stories of athletes across the country. Partnering with brands, non-profits and other institutions to empower athletes with knowledge and resources through the Overlooked Sports Program.
Most sports documentaries celebrate victory, but few explore the athletes denied the chance to shine due to injury and uncontrollable circumstances.
Former athlete Emmett Lynch Jr. documents the raw, personal experiences of walk-ons and top recruits, revealing the hidden obstacles faced by athletes in Division-1 college football.
OVERLOOKED DOCUSERIES







Our Services
Our services include educational film screenings, speaking engagements, workshops, and consultations to help athletes with recruiting & life beyond sports.
Also, providing video coverage of sports teams, athletes, and organizations to increase visibility and open doors for new opportunities.
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Speaking engagement & screening of the educational ‘Overlooked Documentary' followed by Q&A.
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Mental Health Workshops: Group sessions on coping strategies, stress management, and emotional resilience.
Access to Therapists or Counselors: Referrals or partnerships with licensed professionals who understand athlete-specific challenges.
Peer Support Groups: Safe spaces for athletes to share experiences and support one another.
Mindfulness & Wellness Programs: Guided sessions in meditation, journaling, and mindfulness tailored for athletic schedules.
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Brand Identity Coaching: Help athletes discover and define their voice, values, and personal mission.
Social Media Strategy Sessions: Teach athletes how to use social platforms intentionally to build their image and attract opportunities.
Content Creation Support: Guidance on building a personal website, highlight reels, or storytelling content (blog, podcast, etc.).
NIL (Name, Image, Likeness) Education: Teach athletes how to navigate the NIL space legally and ethically while building their brand.
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Career Pathway Planning: Guidance for life after sports—internships, entrepreneurship, grad school, or workforce prep.
Networking & Mentorship Programs: Connect athletes with former players, professionals, and leaders in and out of the sports world.
Resume & Interview Coaching: Help with crafting resumes, cover letters, and mock interviews tailored to athlete experience.
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Overlooked Exposure Events help athletes develop their skills and get noticed by college coaches while building their personal brand.

Contact Us
info@overlooked.co